A market for the people you follow.

Follow markets for public figures across music, sport, film and more. Trade on whether a listed person’s market price rises or falls.

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Trades are financial contracts, not ownership of a person. You can lose money. Beta uses practice credits with no cash value.

Music · Person market

Tems

Artist

Example mark price42.80 points
24h change+2.4%

Illustrative values; no listing or endorsement. Photo credits

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People Across Fields

Start With People You Know.

Markets can follow people in music, sport, film, science and more. These cards show how each person could have a market of their own.

Music · Person market

Tems

Artist

Example mark42.80 points
Example 24h+2.4%
Football · Person market

Lionel Messi

Footballer

Example mark68.10 points
Example 24h−1.1%
Film · Person market

Lupita Nyong’o

Actor

Example mark36.45 points
Example 24h+0.8%
Science · Person market

Fei-Fei Li

Computer scientist

Example mark27.30 points
Example 24h−0.6%

Example prices, not live listings or endorsements. Photo credits

How a trade works

Think a person’s market price will rise or fall? See what happens when it moves.

Example · Starting price: 100 points

100 to 110 pointsThe trade gains before costs.
100 to 90 pointsThe trade loses before costs.

A 10-point move is not a 10% cash return. Contract terms, trade size, prices and costs determine the result. This example assumes the trade stays open.

Read how prices and contracts work

A view on two people.

A pair expresses a defined view on the difference between two person markets. Read both legs, sizing and costs before taking a position.

Pair example

Kendrick Lamar / Drake

A pair compares two defined person-market positions.

Kendrick Lamar
Drake
Kendrick over DrakeDrake over Kendrick

The result depends on relative price movement, sizing and costs. This is an illustration; no listing or endorsement is implied. Photo credits

Before You Decide

Know What You Are Trading.

A position is a financial contract. It gives you no ownership or income rights. Prices can move against you, and costs affect your result.

Questions before starting

Am I buying a share of someone?

No. Your trade is a financial contract. It gives you no ownership, control or share of the person’s income.

Is this a prediction about one event?

A person market continues over time. An event contract has a specific question and deadline.

Can I lose money even when I know the person’s work well?

Yes. Other traders may price the market differently. Prices can move against you, and costs affect the result.

Does a listing mean the person is involved?

No. A listing does not establish endorsement, partnership or participation by that person.

What is People Markets Beta?

Beta is invite-only. You trade with practice credits that have no cash value. Live trading opens later, in announced cohorts.

People Markets Beta

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An Invite.

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